Strength Has A Greater Purpose: A Message From Pavel Tsatsouline, Chairman of StrongFirst

***This message is reprinted from the StrongFirst Blog.  It has resonated with me so much that I've felt the need to post it here.  To read it on it's original source go to – ***

Strength Has A Greater Purpose
By: Pavel Tsatsouline, Chairman of StrongFirst

Our motto is “Strength has a greater purpose.” There are two ways to interpret it, both correct.

On a higher level, two images come to mind. One is warriors fighting for their God and their country. The other is a scene from the movie Trains, Planes, and Automobiles. Steve Martin’s character, a successful executive, invites a man he met on the road, John Candy’s traveling salesman who lost his wife and his home, to join him and his family for a Thanksgiving dinner. Neil helps Dell to carry his monstrous trunk, which contains all of the latter’s worldly possessions. “Strength has a greater purpose.”


StrongFirst’s mission goes far beyond teaching people to hinge through their hips or do sets five. We are to make strength a quality admired and cultivated. Ladies and gentlemen, at 50,000 feet our mission is the desissyfication of our civilization.

On a 30,000-foot level, our motto “Strength has a greater purpose” has a lower key meaning. Unless you are a competitive lifter, strength is not the end all but a foundation upon which greater performance in your sport and a better quality of life will be built.

You can be anything you want. A warrior. An athlete. A hard man or woman ready to handle whatever life throws at you. But you must be strong first.


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